Brand and Identity Design

A logo, a typeface, a palette. Something new or just a refresh. Works on its own, or alongside a site build. Give your customers something fresh and worth remembering.

What a project looks like

• Discovery - what the business does, who it’s for, and how it should read next to everything else in its category
• Mark - wordmark or logo drawn in vector format
• System - type, color, and spacing documented as a design system with a short set of tokens a developer can use directly
• Applications - the mark in the places it actually lands: packaging, signage, print, web, socials
• Handoff - source files, exports in the formats you’ll need, and the help to implement and integrate

Good fit for

New businesses that need a first identity, and existing ones with an aging identity that is missing cohesion and relevance. Product brands, studios, and small shops (digital or physical products).

What it costs

Depends on how far the system needs to go, and what came before it: a mark and a basic palette can be a few hundred, with a full identity and assets extending into the thousands. Get in touch and we will plan it out together.